Is customer experience really driving your business?

Are the results of your customer experience measurement fully embedded in your business and used to inform strategy and drive customer-centric business activities? 

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Are you really measuring the right things?

Many businesses fall into the trap of measuring absolutely everything. After all, if you have lots of numbers you are bound to find something of significance. Really?

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Are your research efforts hurting the customer experience?

Creating a positive customer experience is now the focus for many businesses. But how many realise that the act of measuring customer experience is also part of that experience?

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Creating loyal customers in FOUR easy steps

After many years advising clients about customer experience, satisfaction and loyalty we’ve pulled together a bunch of insights into why people switch suppliers or providers.

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